Global Be(er) Responsible Day | “Friends Are Waiting” | Budweiser

It is not the usual route for adverts making a statement about drink driving, but this Budweiser commercial has been already been viewed more than eighteen million times on YouTube.

Featuring the bond between a young man and his adorable labrador, the advert focuses on worried loved ones when someone doesn’t make it home from a night out.

Entitled ‘Friends Are Waiting’, the commercial features a montage showing the bond between man and dog, before showing him leaving the house with a pack of beer and the words: ‘I’ll see you